Archive for the ‘How To’ Category

DIY Car Magnet – Flower Design

Thursday, March 17th, 2011

Spring is finally here! It’s a nice, warm and sunny day with a high of 61 degrees here in New Jersey. Since we got struck with spring fever, we decided to add some flare to a Magnets.com team member’s 92′ Dodge Dakota pick-up truck!

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Doesn’t his manly pick-up truck look lovely!?

Starburst Tile Magnetic Mosaic

Friday, February 25th, 2011

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If you want to add a little vintage vitality to your home or office, try making this magnetic mosaic design. Our design reminds me of  the beautiful tile work that you see in countries bordering the Mediterranean sea :)

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How to ‘Hot Rod’ your car with magnets!

Friday, February 18th, 2011

Have you ever seen those cool flames painted on cars?  Well we decided to ‘hot rod’ my car on a budget using our scrap magnet material.  Totally gives the car some extra flare.  Or not.  You be the judge.

Check out these pictures to see the hot rodding process:

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Thumbs up, indeed, to the flaming hot rod Jetta.

Magnetic Mosaic Design Tutorial

Monday, February 14th, 2011

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In our previous post, we made a magnetic car sign utilizing scrap magnetic material to support our favorite football team, the Jets. If you are interested in making magnetic mosaic designs, you’re in luck! This post is an in depth tutorial on how to make your own magnetic mosaic sign. For this tutorial, we made the little red Pac Man ghost known as ‘Blinky’. Isn’t it cute?

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Here is what you’ll need to get started:

1. Magnetic scrap material, or magnetic strips.

2. Scissors or a paper cuter

3. Magnetic surface (i.e. refrigerator)

Step 1: Take your magnetic strips and cut them into 1 inch squares or whatever size you like.

Step 2: Choose the colors you want to use for the background (aqua), the object (red) and other details such his eyes(black and white).

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Step 3: Do the outside border first and move your way in. Like a puzzle :)

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Step 4: Place the magnetic squares as close together as possible. When the image is done, fill in extra spaces with some little strips. The design won’t be perfect so you can fill in the extra spaces with some extra bits and pieces.

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Final Result: Voila!  ‘Blinky’ the Pacman ghost is completed and ready to be displayed :)

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How to Retain Customer Loyalty

Monday, January 17th, 2011

Loyal customers help business thrive! According to a study by the global business consulting firm, Baines and Company,”a 5 percent increase in customer retention can increase a company’s profitability by 75 percent!” In addition, loyal customers are likely to recommend your business to friends and acquaintances. Retaining customer loyalty is not hard to do -all you need is a little TLC.   

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Connecting with Bloggers

Tuesday, January 11th, 2011

Partnering with bloggers to spread your message is a powerful and strategic channel that many small business owners can incorporate into their marketing mix. According to Nielsen study results, “Ninety percent of consumers surveyed noted that they trust recommendations from people they know, while 70 percent trusted consumer opinions posted online”. Bloggers with a large following who have significant knowledge and experience within a certain topic or industry along can indeed influence how people think, behave, act, and spend.

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Online Advertising

Monday, January 3rd, 2011

Now that we have discussed many of the free methods of increasing your site traffic and bottom line, it’s time to move to paid techniques.  But don’t let ‘paid’ scare you –you’ll be completely in the driver’s seat. We promise. 

Imagine your company’s ad(s) appearing at the top of Google search results pages when prospective customers search for a term relating to your business or company.  Or what about serving ads to local Facebook users who meet your company’s buyer profile? Talk about highly targeted and strategic! 

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Getting your Small Business Written Up in the Media

Tuesday, December 7th, 2010

Ever wonder how companies large and small, global and local alike end up with a nice article in the newspaper?  Or in industry magazines?  Answer:  chances are they have a savvy public relations person on staff (or on retainer) who has the know-how to get valuable (and free) media placements.  Read on and be your own public relations guru.
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Utilizing Social Media to Grow your Small Business (Part II)

Monday, November 29th, 2010

Now that you have some insight on the top social media Web sites, the following tips are sure to help you get started!

peopleLearn it and Embrace it
To start off, create a profile for yourself so that you can see how it works from a consumer’s point-of-view. Check out how your favorite companies and businesses are using social media, and take notes on how they engage customers and prospects. For example, many companies like to conduct referral contests to increase their fan base to help gain awareness, credibility, and additional sales. Similarly, if you own a restaurant you can post your special promotions and events on your page and draw people in with contests or information they are sure to seek out.
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