As a prior entry detailed, we recently introduced a Value Buy business card magnet produced with the same print and finish you’ve come to expect from Magnets.com, all on slightly lighter magnetic material (20 vs. 25ml).  Given customer feedback we expected a good deal of traction, but were taken aback by their sheer popularity:  since introduction, our value buy business card magnets have accounted for over 50% of all business cards sold on Magnets.com.  Talk about a hit.

That got us thinking:  why not put our customers in the driver’s seat, enabling them to choose the thickness of their magnets?  Brilliant, indeed!  With our new Web site set for launch later this year, you’ll be able to choose from three magnet thicknesses which, like today, are composed of approximately 77% recycled raw materials:

• Premium:  a full 30ml thick.  Simply the best, highest quality magnet on the market.  Capable of holding 5 sheets of paper.
• Standard:  our current standard magnets, 25ml thick.  And by 25ml, the magnetic portion makes up 20ml and the printed paper and laminate covering about 5ml.  Capable of holding 4 sheets of paper.
• Value:  20ml thick, the same as our current Value Buy business card magnets.  Capable of holding 2 sheets of paper and great for mailing.

Choosing the thickness and price point of your magnets… just another reason to stick with Magnets.com.

This entry was posted on Monday, August 23rd, 2010 at 11:50 am and is filed under About Magnets.com, Custom Magnets, Informative, Introduction, New Web site, Other. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.